Apple expected to unveil bigger, luxurious iPhone TODAY!
Apple is expected to unveil its biggest and most expensive iPhone today as part of a lineup of three new models.
The buzz is around a rumoured iPhone that is supposed to boast a 6.5-inch OLED screen, up from 5.8 inches on the existing iPhone X. OLED is a step up from traditional LCD technology in offering a display without a backlight, so black is truly black rather than simply dark.
Apple’s attempt is to feed consumers’ appetite for increasingly bigger screens as they rely on smartphones to watch and record video, as well as take photos wherever they are.
The iPhone X, a dramatically redesigned model released last fall, got rid of the home button and introduced facial-recognition technology to unlock the device.
It was the first mass-market smartphone to demand a USD 1,000 starting price. Although the iPhone X didn’t fulfil analysts’ lofty sales expectations, it fared well enough for Apple to up the ante with the bigger model, whose price is expected to unveil on Wednesday.
Names for the new devices aren’t known.
By making more expensive iPhones, Apple has been able to boost its profits despite waning demand as people upgrade phones less frequently. IPhones fetched an average price of USD 724 during the April-June period, a nearly 20 per cent increase from a year earlier.