Forbes Most Valuable Athletes: Virat Kohli beats Lionel Messi
Virat Kohli, Indian cricket team captain, has been ranked above the Argentinean and Barcelona football legend Lionel Messi as one of the most valuable brands among sports athletes by Forbes. Kohli is ranked seventh with a brand value of $14.5 million in the list released by Forbes ahead of Messi’s brand value of $13.5 million. The 28-year-old Virat Kohli had overtaken former Indian cricket team captain MS Dhoni as the most valued celebrity brands released by Duff and Phelps. Kohli achieved the feat during the first ODI against New Zealand, last Sunday in Mumbai. Kohli took over as India captain across formats in January 2017 and has already guided the team to the top spot in the ICC Test Rankings. -PTC News
