PTC Punjabi outperforms Colors TV, ZEE TV and SONY Channel in UK ratings on Diwali
PTC Punjabi, the Punjabi entertainment channel continues to grow in the ratings. It surpasses Colors and Sony Entertainment Channel in the UK on Diwali. The increase in ratings show signs of craving for Punjabi content by Punjabi audience.
According to the data compiled by BizAsiaLive.com, PTC Punjabi replaced the share percent of Colors, Sony Entertainment Television, and ZEE TV. PTC Punjabi has emerged as a surprise package. It met all the expectations of a perfect Punjabi entertainment channel. It goes against the expectation that a regional language channel has to go through a tough time in ratings in foreign countries.
PTC Punjabi channel won million hearts across the UK. It is packed with reality shows like Mr. Punjab, Miss Punjaban, Voice of Punjabi, etc and blockbuster movies. It connects a Punjabi heart with its roots.
PTC Punjabi was launched in the UK on Sky Digital on February 18, 2013; available free to air.
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(table source- Bizasialive.com)