Punjab Govt launches 'Citizen App' to counter illicit liquor trade

Chandigarh, December 24: Finance, Planning, Excise, and Taxation Minister Harpal Singh Cheema introduced the "Excise QR Code Label Verification Citizen App" on Friday as a part of the Department of Excise's track-and-trace project, tightening the noose around the state's liquor mafia.

Cheema stated that the app is an additional measure to make sure that no counterfeit alcohol is sold in the state during the launch event at the Excise and Taxation Bhawan.

In addition to putting another check on excise duty evasion, he claimed that this initiative would help save consumers' health.

The minister also announced a 24-hour helpline number, 9875961126, and urged the public to use it to report any illegal alcohol trade activities in order to support the state government's initiatives.