Deepfake alert: Priyanka Chopra becomes latest target of Deepfake content, watch visuals
Deepfake Alert: The advent of deepfake technology has indeed raised significant concerns over safety, privacy, and the potential misuse of manipulated content. Deepfakes are generated using artificial intelligence (AI) techniques, particularly deep learning, to create realistic-looking but entirely fabricated audio, video, or text content of individuals.
In the recent, many Bollywood celebrities such as Kajol, Katrina Kaif and Rashmika Mandanna, Alia Bhatt have fallen prey to deepfake content.
After the deepfake videos featuring actresses Rashmika Mandanna, Katrina Kaif , Alia Bhatt and Kajol, now Bollywood Diva Priyanka Chopra become the latest victim to fall in prey of deepfake content which stirred controversy on the internet, amassing over millions views since its release.
Unlike other actresses who have fallen prey to deepfake conent, Priyanka Chopra’s face was not directly used. Her voice and lines have been used in investment brand promotion.
"I would like to recommend the project of my good friend her name is Ruchi Bhalla. You can earn up to 300,000 rupees per week. All you need to do is subscribing to her Telegram channel and follow her instructions write to her that you came from me. And you will receive individual condition," Priyanka Chopra can be seen saying in the video.
In the deepfake video depicts a girl adorned in a blue floral co-ord set, sporting Alia's face, and engaging in inappropriate gestures toward the camera. However, vigilant netizens swiftly identified that the individual in the explicit video is not Alia Bhatt.
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Rashmika Mandanna, a deepfake video portrayed a woman, garbed in black, entering an elevator. Through sophisticated editing, her face was morphed to resemble the popular actor, blurring the lines between reality and fabrication.
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Katrina Kaif faced a similar ordeal, encountering a digitally doctored image from her recent film, "Tiger 3." Originally featuring a scene of the actress engaging in a fight alongside a stuntwoman clad in a towel, the manipulated version presented Katrina wearing a revealing white top and matching bottom instead.
Deepfake videos exemplify synthetic media, wherein an individual's likeness is seamlessly superimposed onto an existing image or video, creating a false portrayal of reality.
This disturbing trend not only violates the privacy and integrity of these individuals but also underscores the growing threat posed by the misuse of AI technologies. The ease with which these fabricated videos are circulated underscores the urgent need for stringent measures to combat the misuse of AI and safeguard against the potential harm caused by such manipulative content.
- With inputs from agencies
